Jezebel was one of six websites that was purchased by Univision Communications in their acquisition of Gawker Media in August 2016. Īccording to the New York Times, feminist publications such as Jezebel have been particularly affected by financial turmoil within the news industry. Three years after its founding, Jezebel had surpassed the page traffic of its parent site.
Gawker's owner Nick Denton pointed to Jezebel 's soaring popularity as one reason for a drop-off in traffic at the company's main site,, which fell from more than 11 million page views in October 2007 to about eight million in December. In December 2007, Jezebel reached 10 million monthly views. Other current staffers include Madeleine Davies, Kelly Faircloth, Hillary Crosley, Kate Dries and Callie Beusman. Holmes left the site in June 2010 Jessica Coen replaced her as editor-in-chief.
Tkacik was subsequently laid off in a company-wide restructuring the following October. Gerson left the site in May 2008 to become the Women's Editor for the Polo Ralph Lauren website Tkacik departed in August 2008 to work at, after briefly accepting and then rescinding a job offer from Radar. Īt the site's launch, the editorial staff included Holmes editor Moe Tkacik, a former Wall Street Journal reporter and associate editor Jennifer Gerson, a former assistant to Elle editor-in-chief Roberta Myers. According to founding editor Anna Holmes, who had previously worked at Glamour, Star, and InStyle, the site stemmed from the desire to better serve 's female readers, who made up 70% of the site's readership at the time. Jezebel was launched on May 21, 2007, as the 14th Gawker Media blog.
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